Saturday, October 06, 2018

How we choose


Gain divided by distance or time, compared to gain divided by distance or time. 

If a gain is far away (happening to others, perhaps even strangers), or will take long before you see it, it may not be selected over a smaller gain which is closer, happening now, to you. 


David Evans said...

It;s a recognized phenomenon called hyperbolic discounting (though I didn't know it was called that until I Googled it. Here's a nice discussion:

Eolake Stobblehouse said...

Thank you.

Apparently it’s one of the surest indicators of success in life. Which I can believe.