Is effectiveness important?
Well, okay, the short answer is “yes”... Without the effectiveness of industrialisation, we would not have the 4-century long economic boom and gains in health and peace which we are enjoying.
But I’m suspecting it can be taken too far. I’ve been a total addict to effectiveness, for example always wanting the smallest possible camera with sufficient image quality. But sometimes I find that the super-ease of image-making in the digital era almost makes it *less* fun to make pictures than it was when you had to stand in the darkroom for hours to make a couple of good prints. Or at least more satisfying. Why are we only satisfied with an achievement if it was hard to do?
I really don’t know.