Can the Samsung NX1 redefine pro performance with a quantum leap in technology? - Article
(A very technical one, fair warning.)
As if there weren't enough brands with good cameras, now Samsung, of all places, are doing interesting stuff. For example:
When the guys in R&D were working on the Samsung Auto Shot feature, they recorded live 28 megapixel, 240 fps "video" to help with the debugging. We didn't see there being an application for that, at least for very, very few people.
Processing 28 megapixel at 240 fps... woa.
JK: The DRIMe V actually has a lot of IPs [small hardware circuit blocks] dedicated to noise reduction. It's pretty cool; there are a lot of them, and each one does a different type of noise reduction processing, all at the same time.
DE: Really? So all these IPs can all be working in parallel doing their own noise reduction, and then some higher-level processor can come in and say, "Oh this is this type of image content here, so I'm going to use the output from this IP, but over here there's different content, so I'm going to use the output from this other one"?
JK: Yeah, yeah.
The Samsung NX1 will be about $1500 body only. That says Pro Camera. But so does many of the features. Just a detail like the top plate LCD info screen, we sadly don't see many of those, these days.
Still, it's an uphill battle for Samsung to get into the pro market, because Pros don't buy cameras, they buy systems. Not only do lenses in similar quality have to be available, they also have to be paid for. That is no trivial expense, not for the photographer and not for the maker.