Sunday, April 18, 2010

staircasing

Here's an example of staircasing, or whatever that pricing model is called...

Say you make a heavily illustrated book.
  • Then you sell the ebook for a tenner.
  • And you sell the paperback for twenty.
  • And you might sell a hardcover for thirty, with special paper, if it's promising.
  • And you sell a deluxe version in special binding and extra metal inks or whatever, and signed by the artist and author, for, say, $100.
  • And at launch, you have an nice exhibition where you sell the originals of the illustrations.

3 comments:

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  2. Awesome info, now all I have to do is write a graphic novel! :-)

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  3. Oh, that's just *content*, everybody knows that's the easiest part! :-)

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